Emerson videos boost education

24 November 2008

Emerson Process Management is using YouTube style videos to provide information and education for its customers. The company’s Online Video Centre aims to provide technology, application and industry information in three to five minute length videos.

Emerson video on enhancement to DeltaV Batch 10.3
Emerson video on enhancement to DeltaV Batch 10.3

Customers face a huge challenge in keeping up with new technologies, said Bill Morrison, vice president of marketing and communications for Emerson. Emerson ‘designed the Video Center to help customers do just that, with the least time required.’

Each of the site's technology demos is presented from a user's perspective, first describing the problems and then specific features of the technology solution.

Morrison applauded Emerson’s approach to resources and education: ‘Providing resources like the Video Center, PlantWeb University, RSS Feeds, our Experts blog and other online tools provides customers an easy-to-use, quick way to learn how to select the right technology strategy, and get the most from their investments.’

Current videos range in categories from measurement, analytical and control systems to wireless, safety and asset reliability. Additional videos will continue to be added, with a continued emphasis on education and problem solving, including customer case studies. Viewers will also be invited to offer topic suggestions for future videos, including requests for ‘how-to’ demos which meet specific challenges customers are facing.

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