Drive, don’t delegate the digital transformation

28 September 2020

In a keynote address to delegates at the recent ENGenious Online event, Tom Siebel, CEO of and author of Digital Transformation: Survive and Thrive in an Era of Mass Extinction, urged business leaders to ‘drive not delegate the digital transformation.’

The sister event to SPE Offshore Europe, focused on the digital future of the energy industry.  In his keynote presentation, Siebel explained that in businesses where digitalisation is already succeeding, the CEOs are taking personal responsibility for the initiative, driving the digital transformation with trackable projects which result in measurable and significant economic benefit. 

The tech entrepreneur also highlighted how Europe is a leader in raising the visibility of problems associated with AI with regulations such as GDPR, while stressing the importance of encouraging and incentivising the current workforce to adapt to new roles suited to a digital future.
ENGenious Online is supported and sponsored by the OGTC and Scottish Enterprise.

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